Search Management
Search
process efficiently and effectively provide the ability for Web sites of
leading e-commerce to help customers find the products or services they wish to
be evaluated or purchased. E-Commerce Software may include components of a
search engine Web site, or search engine companies can get special e-commerce
search technology companies such as Google and Requisite Technology. Search
engines can use a combination of various search techniques, including search by
content (product descriptions, for example), or based on parameters (eg, above,
below, or between a certain range of values for the various properties of the
product).
Content
Management and Catalog
Content
management software helps e-commerce companies to develop, generate, transmit,
update, and save text data and multimedia information on the site, an
e-Commerce site. For example, the German media giant Bertelsmann, owner of some
of BarnesandNoble.com, using the content manager software StoryServer to
produce Web page templates that allow the online editor of six international
offices easily publish and update the review books and information lainny
products, which are sold (by syndicate ) to other e-Commerce sites.
The
contents of the e-Comerce often shaped multimedia catalog regarding product
information. So, create catalogs and manage content is the main circuit from
content management. For example, W.W. Grainger & Co., a distributor of
industrial parts worth several billion dollars, using catalog management
software suite centerstage to pull data from more than 2,000 suppliers
database, standardize and translate the data into HTML or XML for use on the
Web, and administer and improve the delivery of data to fast as multimedia Web
pages on their web site, www.grainger.com
This
software and management tools profiler working with the foregoing, to personalize
content of Web pages viewed by each user. For example, Travelcity.com using
OnDisplay content management software to drive personalized promotional
information about oppurtunity another trip
to the users while they remain trlibat in online transactions relating to their
journey.
Lastly,
the content and catalog management can be expanded to include product
configuration processes that support Web-based self-service and mass
adjustments over the various products of the company. Configuration software
helps online customers to select the optimum range of product features that
allow, that can be incorporated into finished goods. For example, Dell Computer
and Systems Cysco using the configuration software to sell computers and
network processors bespoke to their online customers.
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